Technogothic is a decorative typeface, inspired on gothic black letter. The unique serifs and consistent look add to the 'dark' aesthetic, belonging to a gothic dimension where it's point edges manifest brutality and authenticity. It awaken a feeling of danger and elegance. Ideal for conceptual design projects.
I knew I wanted to so something inspired by Gothic Black Letter, and this Brazilian movement called Pixo. The elements I focused from black lettering was the consistency and pointy serifs. The pixo is also known from carrying a bold, geometric, vertical and somewhat illegible aesthetic. The letters combined with illustration add to the gothic look I'm going for, but in a more conceptual and subjective way.
Picked up a square paper, cause the whole structure is based on filling one full square, half a square or 1/4th of a square. And that way we determine the typeface main common element.
Determine the ratio is an important step that reflect on the overall aesthetic of the letters, they can be tall, short, wide or thin.
That's the core of the letter, the element that most letters share. The one I started with is almost like a stem and should be perceived as holding the other letter elements that make them unique. The squares filled on the first columns work as a serif representation, inspired by diagonal use of calligraphy pen.
That's the second segment of the letter, I thought at least in the first 5 letters I could still keep consistency on the superior part. Along the way some letters needed to be adapted a little for being perceived as "looking the other way" or required some type of symmetry.
Keeping in mind the pointy look I was going for and my references, it was very intuitive to go from the core of the letter to adding elements that enables recognition of each type.
Finally, it was able to achieve the consistency and legibility I was going for. I just had to keep applying the core concept to each letter and making changes when need, without losing key elements.
On Font StructI was able to translate the sketches into digital version. I selected which bricks I wanted to use on my squares, and filled it out according to the sketches. Tried some other experimentations on odd letters and also added numbers through the same concept.
The resulting typeface is bold, geometric, and legible, with a pointy and authentic look that reflects the danger and elegance of the Gothic dimension. By translating sketches into a digital version using Font Struct, the final product achieves the desired consistency and legibility while still retaining the unique elements of each letter. The typeface is well-suited for conceptual design projects that require a bold and edgy aesthetic.
